Premier CX Partners with HiringBranch to Transform Contact Centre Agent Recruitment.
By combining contact centre expertise with top-of-the-funnel, AI skills‑based screening, agent recruitment accelerates and attrition reduces.
Premier CX are excited to announce a new partnership that will pair our deep contact centre knowledge with HiringBranch’s intelligence-led screening and assessment technology - empowering talent acquisition teams to spot the right candidates considerably earlier in the hiring process.
Premier CX has spent over 25 years helping brands perfect customer contact. Working with more than 150 contact centres globally, we support organisations in delivering consistent, high‑quality experiences across voice and digital touchpoints, wherever and however customers make contact.
Now, with HiringBranch on board, we’re widening our lens. Together, our two companies are applying the same CX‑first thinking to recruitment itself. The result is a smoother and more enjoyable hiring journey for candidates; a more efficient process for recruiters; and ultimately stronger agents on the front line, raising the bar for customer experience.
Designed for high‑volume, customer‑facing and contact centre roles, HiringBranch uses conversational simulations and AI powered analysis to evaluate how candidates communicate, listen and respond. This captures practical indicators of success that traditional screening methods frequently miss.
By screening for communication and role-specific skills proven to identify the strongest agents, recruiters surface candidates with the greatest potential to succeed. This improves shortlist quality and increases the likelihood that those who progress become top performers in the role.
Premier CX is HiringBranch’s UK partner, with the technology already trusted by enterprise employers across the globe to improve agent hiring accuracy at scale. Well known global brands using HiringBranch report faster time-to-hire, lower attrition and a measurable improvement in agent performance.
“Hiring decisions shape customer experience long before the first CX conversation ever takes place, yet too many organisations are still forced to rely on recruitment indicators that don’t reflect what determines exceptional agent success really looks like. Our partnership with HiringBranch allows us to bring proven, skills-based insight into the very start of the hiring journey, helping organisations identify people with genuine potential, reduce costly mis-hires and build stronger frontline teams. It’s a natural extension of Premier CX’s focus on outcomes - applying CX thinking not just to customer interactions, but to the people who deliver them.”
- Anthony Buxton, CEO, Premier CX
"We're excited to announce that PremierCX has partnered with HiringBranch, and the fit couldn't be more natural. PremierCX has spent over 20 years helping contact centres design and deliver exceptional customer journeys, the kind that reduce friction, boost CSAT, and keep customers coming back. But even the most carefully crafted journey is only as good as the person delivering it. That's where HiringBranch comes in. Our mission is to unlock the power of soft skills in contact centre talent, identifying the communicators, the empathizers, and the problem-solvers before they ever step onto the floor. "
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Stephane Rivard, CEO, Hiring Branch
For contact centres under pressure to hire quickly without compromising quality, the partnership marks a meaningful shift. By embedding skills‑based insight at the very start of the hiring journey, Premier CX and HiringBranch are helping to build stronger frontline teams from day one, supporting better conversations, better outcomes and better customer experiences.
We'll unpackhow leading global contact centres are overcoming recruitment challenges with a radical, skills-first hiring approach - as well as why recruiting via WhatsApp is shaping the future of hiring.
We can't wait to see you there!